OUR STORY
FROM ONE EXTREME TO THE OTHER.
When the idea for JUNGLÜCK was born, Benedikt Klarmann still had a successful online printing company, drove a big car and flew around the world. At home, he overheard conversations between his mom and his wife, who were unhappy with their cosmetic products. And he started to think about what could be done better. So he began to want to change not only the cosmetics market, but also his own way of thinking and behaving.
THERE WAS A LOT TO LEARN AT THE BEGINNING.
About the cosmetics industry, about our environment and about himself. After Benedikt was able to see with his own eyes on his travels the unbelievable overexploitation of nature and how carelessly we treat its resources, he became increasingly aware that this could not continue.
That is why the main question at the beginning of JUNGLÜCK was how our new cosmetics brand should be. It was immediately clear: as sustainable as possible. Right from the start, we put sustainability on an equal footing with profitability. Even though it was clear to us that we would still have to make a lot of compromises here as climate awareness grew.
Benedikt then acquired the necessary specialist knowledge with the help of experts from the pharmaceutical, cosmetics and medical sectors and looked for producers and manufacturers. The first products for which he concentrated purely on compatibility and effectiveness were the aloe vera gel, the Vitamin C serum and the hyaluron Concentrate.
